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Whatsapp Flows

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Last updated 4 months ago

Overview

WhatsApp Flows lets you build structured, interactive customer journeys. By defining and customizing messages with rich interactions—such as buttons, checklists, or menus—you can guide customers through a sequence of steps, collect information, and provide relevant options.

Why Use Flows?

  • Provide a clear, guided experience for users

  • Automate information collection (e.g., personal preferences, loan terms)

  • Offer product recommendations or quotes

  • Seamlessly transition from structured flows to free-form chat

Popular Use Cases

  1. Get Leads for Pre-Approved Loans

    • Present a configurable loan amount and repayment terms.

    • Let users choose their disbursement and payment options.

    • Securely authenticate to confirm identities.

    • Adaptable for credit card offers, credit limit calculators, loan offers for shopping, and more.

  2. Get an Insurance Quote

    • Collect personal details (e.g., number of members covered, premium amount, coverage level).

    • Present customizable insurance plans and allow users to pick payment frequency.

    • Easily repurpose for insurance renewals, profile completion, or onboarding.

You can learn more about WhatsApp flows from here:

https://developers.facebook.com/docs/whatsapp/flows/
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Creating a flow

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Updating a flow

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Get flow preview

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Publish a flow

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Send a flow

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List all flows